Hey friends! Did you hear the news? Pantone just announced their 2024 Color of the Year: Peach Fuzz! This soft, fuzzy color is about to take over everything from Instagram feeds to website designs. In this post, Ladybug wants to give you the inside scoop on 9 Peach Fuzz color combinations for social media design trends in 2024.
What is Pantone and the Color of the Year?
For those new to the design world, Pantone is basically the boss when it comes to color. Every year, they pick a new Color of the Year that they think will be majorly popular and influential. Companies all over the world will use the Color of the Year in their products, graphics, fashions, and more.
Pantone puts a ton of thought into choosing each year's shade. Their color experts look at things like technology, social issues, pop culture, and even food trends to predict what color will capture the spirit of the upcoming year.
Introducing Pantone 2024: Peach Fuzz
So for 2024, Pantone has decreed that Peach Fuzz will reign supreme! This vibrant yet soft shade of cantaloupe orange evokes feelings of joy, warmth, and fun.
Pantone describes Peach Fuzz as reminiscent of "frayed denim, blushing cheeks, and sweet fruit".
Compared to recent Pantone picks like Very Peri and Living Coral, Peach Fuzz has a retro, nostalgic vibe that's fun and approachable.
Why Peach Fuzz works for social media?
There are a few key reasons why Peach Fuzz is such a smart choice for dominating social media designs in 2024:
1. It pops against dark backgrounds
Vibrant, luminous colors like Peach Fuzz stand out when paired with dark backgrounds. Since most social media platforms have dark backgrounds - think Instagram, Facebook, Twitter, etc. - Peach Fuzz will make designers' graphics and images pop like pow!
2. It's playful and inviting
Soft peach shades feel warm, optimistic, and inclusive. Peach Fuzz brings out a sense of playfulness and fun, perfect for engaging social media audiences. Compared to bolder or more dramatic shades, Peach Fuzz has a friendly, welcoming vibe.
3. It inspires "yummy" content
Being reminiscent of juicy peaches and blushing skin, Peach Fuzz naturally makes you think of succulent fruits, sweet treats, and refreshing beverages. We predict social media influencers will roll out tons of mouthwatering food-styled images next year! And brands will jump on creating "peachy" packaging and designs.
4. It pairs perfectly with pastels
Peach Fuzz has a dusty, faded quality that beautifully complements soft pastel palettes. Expect to see social graphics and photos featuring dreamy pastel + Peach Fuzz color schemes.
How brands can use Peach Fuzz in 2024?
Curious how you can hop on the Peach Fuzz bandwagon for your business' 2024 social media and marketing? Here are some fun and creative ways to incorporate this cheery color into your online presence:
Jazz up your profile pic - Change your social profile photos to feature Peach Fuzz! Add a Peach Fuzz border, background, or filter to establish the color as part of your brand.
Create colorful graphics - Design infographics, social posts, ads, and banners using Peach Fuzz accents. We love the idea of Peach Fuzz + Mint Green combos.
Style product photos - Showcase products like perfume, lipstick, blush, jewelry, apparel, etc. with Peach Fuzz themes. Especially items releasing mid-2024 to align with the color trend.
Warm up your website - Add Peach Fuzz design elements to your website headers, buttons, backgrounds, and borders. Use it to establish visual consistency across your online platforms.
Develop peachy packaging - For tangible products, introduce Peach Fuzz into your packaging, labels, and tags. Bonus points for limited-edition "Peach Fuzz Collection" products!
Host a Peach Fuzz giveaway - Run a social media giveaway where you offer free Peach Fuzz-themed swag like t-shirts, water bottles, makeup bags, etc.
Share DIY Peach Fuzz projects - Post tutorials showing how customers can incorporate Peach Fuzz into their own lives, like making Peach Fuzz wall art or mixed drinks.
Basically, look for creative ways to flaunt this fruity color throughout your brand's social presence!
Peachy color combinations to try
Ready to dive into dreamy Peach Fuzz designs? Here are some of our favorite color combinations to inspire you:
- Peach Fuzz + Robin's Egg Blue
- Peach Fuzz + Buttercup Yellow
- Peach Fuzz + Seafoam Green
- Peach Fuzz + Lavender Purple
- Peach Fuzz + Mint Green
- Peach Fuzz + Baby Pink
- Peach Fuzz + Sky Blue
- Peach Fuzz + Salmon Orange
- Peach Fuzz + Brick Red
Mix and match soft pastels with Peach Fuzz for a romantic look. Or pair with bolder primaries for a retro color pop. However you use it, this peach shade is guaranteed to get people's attention on social media!
Start brainstorming your Peach Fuzz designs!
Pantone’s 2024 Color of the Year announcement is still fresh, which means you have plenty of time to brainstorm amazing ways to incorporate Peach Fuzz into your 2024 social media and marketing strategies.
Here are a few tips to get your creative juices flowing:
Look for ways to swap out traditional brand colors with Peach Fuzz.
Think about upcoming 2024 holidays like Valentine’s Day, Easter, or summertime themes that would pair perfectly with a soft cantaloupe color.
Research combinations like “Peach + Orange” or check out fashion runways and interior design magazines to see how top creatives are styling peach shades.
Play with filters on Canva or Instagram to see how Peach Fuzz could warm up your existing content.
Don’t forget real-world applications like signage, branded merchandise, and in-person events.
The possibilities are endless when you approach Peach Fuzz with an open and curious mindset. We know 2024 will be a hugely playful, friendly, and fruitful year thanks to this vibrant shade.
Ladybug Studio is your 2024 design partner!
Contact us today for a free consultation. Our custom social media templates, product photoshoots, and website design services can easily incorporate Peach Fuzz to give your brand a fresh, on-trend new look for 2024.