Who's DONKI?
Winkid is a renowned children's fashion brand known for its fresh, adorable, and creative style. The brand focuses on creating unique outfits and accessories that are playful and personalized for children.
With vibrant colors and cute patterns, Winkid offers colorful and fun designs that match the personality and excitement of children. The brand ensures quality and safety for children by using natural materials that are gentle on sensitive skin.
Winkid also emphasizes comfort and flexibility in its designs. The brand's clothing and accessories are designed to be suitable for playful activities, running, jumping, and exploring.
With high creativity and aesthetic appeal, Winkid is a children's fashion brand that parents can trust and children can love.
Challenges
When designing banners for the Winkid children's fashion brand, there are several challenges that may be encountered:
Understanding the brand: To design a suitable banner, a deep understanding of the Winkid brand is necessary, including its core values, design style, and intended message. Grasping the essence of the brand is crucial for creating a banner that reflects its unique characteristics and connects with customers.
Graphic and creative design: Designing banners for children's fashion requires creativity and graphic design skills to create appealing patterns, charts, colors, and images. The graphics should resonate with the target audience and exude a youthful, cheerful vibe that aligns with the joy and excitement of children.
Product showcasing: The banner needs to effectively showcase Winkid's children's fashion products in an attractive and professional manner. This requires the ability to choose images and present them in a way that is visually appealing and representative of the product's style.
Compatibility with marketing channels: The brand banner should be compatible with various marketing channels such as websites, social media, online advertising, and outdoor displays. Creating banner versions with appropriate sizes and formats ensures effective customer reach across different platforms.
Interaction and effectiveness: A successful banner is one that can interact with customers, make an impression, and prompt them to take action, such as clicking on the banner for more information or making a purchase. To achieve this, careful consideration should be given to the layout, imagery, and messaging within the banner.
And here’s what happened!
Product Image
The brand logo should be prominently displayed in a visible location, with a clear proportion compared to the image frame.
The product profile image can highlight the strengths of the product through its unique selling points (USPs) or a combination of USPs and promotional gifts (depending on customer preferences).
Background: The image should have a subtle backdrop, allowing the product to stand out without distracting elements or excessive details.
The set of product images uploaded to the e-commerce platform before and after the design by Winkid shop showcases detailed visuals of the products. Prior to the design, the photos display the products in their initial state, usually with simple designs or rough prototypes.
After the design process, the images depict the products with improvements and enhancements. This may include changes in color, more precise tailoring, the creation of appealing details, and an overall increase in aesthetic value. By comparing the before and after images, customers can witness the progress and added value of Winkid's products.
Other Elements
If you want to give a fresh look to your e-commerce store to boost sales, contact us.