Introduction
Brand identity design is an art and a science. The colors, fonts, imagery, and more all influence how your audience perceives your brand. But with so many options, where do you start?
Let's figure it out together! Below is a fun interactive quiz to help determine your ideal brand identity style. Ready to get your design personality on? Let's go!
The quiz
For each question, choose the option that appeals to you the most.
1. Pick your favorite color palette:
A) Earth tones
B) Vibrant primaries
C) Black, white, and one pop color
D) Pastels
2. Choose a font set:
A) Sans-serif and script together
B) Bold, all-caps sans-serif
C) Classic serif
D) Whimsical handwritten
3. Pick an animal mascot:
A) Wise owl
B) Regal lion
C) Playful dolphin
D) Busy bee
4. How should your logo make people feel?
A) Calm and comfortable
B) Energized and excited
C) Trustworthy and professional
D) Fun and approachable
5. What imagery represents you best?
A) Nature
B) Geometric shapes
C) Solid colors
D) Hand-drawn illustration
6. Describe your brand's personality:
A) Down-to-earth
B) Bold innovator
C) Refined expert
D) Quirky creator
Got your answers? Keep reading to see what your choices say about your brand identity style.
Quiz results
If you picked mostly A's, your ideal style is Natural.
You gravitate towards earthy color palettes, serif fonts, and organic shapes. Your brand personality is grounded, authentic, and accessible. Customers feel a personal connection to your down-to-earth vibe.
If you picked mostly B's, your ideal style is Dynamic.
You're drawn to high contrast colors, geometric sans-serif fonts, and abstract imagery. Your brand personality is energetic, innovative, and visionary. Customers feel motivated and inspired by your bold point of view.
If you picked mostly C's, your ideal style is Refined.
You prefer simple color palettes, traditional serif fonts, and minimalist design elements. Your brand personality is competent, trustworthy, and elite. Customers feel assured by your classic, luxurious vibe.
And if you picked mostly D's, your ideal style is Playful.
You're attracted to soft pastel colors, whimsical scripts, and hand-drawn illustration. Your brand personality is friendly, imaginative, and cheerful. Customers feel uplifted by your fun, relatable charm.
Bringing your style to life
So there you have it! Figuring out your brand identity style is the first step in crafting powerful visual branding.
If you need help translating your style into stunning designs, the experts at Ladybug are here to bring your vision to life. Our designers specialize in creating cohesive brand identities across logos, fonts, colors, imagery, and more.
Click here to request a custom brand identity quote. We'll craft you a look that resonates with your personality and audience. Let's show the world who you are!